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MrRichardClarke | Sports Digital Consultant and Journalist
Sports Digital Consultant and Journalist
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Where is the sporting version of the Serial podcast?
Nov 26

Nov 26 Where is the sporting version of the Serial podcast?

Rich Clarke
Teams

Podcasting is having a renaissance, especially in the area of long-form narrative stories like Serial. But why is sport not telling tales?

How UFC is beating boxing to the punch
Nov 20

Nov 20 How UFC is beating boxing to the punch

Rich Clarke
Governing Bodies, Social Media, Players/Athletes, Digisport

UFC is threatening to overtake boxing in the public consciousness. UFC fighters are outperforming boxers on social media. The sweet science has had many post-mortems but could a lack of digital focus become the knockout blow?

Is football (⚽️&🏈) under threat?
Oct 26

Oct 26 Is football (⚽️&🏈) under threat?

Rich Clarke
Governing Bodies, Social Media

Is interest in football beginning to fade on both sides of the Atlantic? The question is now being asked but the answer is far from clear

Historic, global and unique - why every modern football club should envy Corinthian Casuals FC
Oct 20

Oct 20 Historic, global and unique - why every modern football club should envy Corinthian Casuals FC

Rich Clarke

They were big, they were small and they went around the world. What a very special football club with a very special story can tell us about digital engagement in modern sport.

Trainspotting, unboxing videos and the lust for digital innovation in sport
Oct 8

Oct 8 Trainspotting, unboxing videos and the lust for digital innovation in sport

Rich Clarke
Digisport

Why choosing the next big thing that you never know you wanted can hold you back

Will Twitter and NFL both win Thursday Night Football games?
Sep 29

Sep 29 Will Twitter and NFL both win Thursday Night Football games?

Rich Clarke
Social Media, TV, Digisport

Twitter won live rights to Thursday night American football for a knockdown price. Why did NFL do the deal and will benefit the most?

It’s how you play the game – digital, social and sports recruitment
Sep 21

Sep 21 It’s how you play the game – digital, social and sports recruitment

Rich Clarke
Social Media, Players/Athletes, Digisport

In 2001 you were a 'cyberman' if you used digital to get a place in the team, now your tweets can ruin your sports career. How have teams and players changed their recruiting strategies? 

“The Rio Olympics was a digital sport failure.” Discuss
Aug 30

Aug 30 “The Rio Olympics was a digital sport failure.” Discuss

Rich Clarke
Digisport

Was the greatest show on Earth a great big digital flop? The numbers are in and the picture is about as clear as an Olympic swimming pool!

Aug 27
Aug 27 Vote for my SXSW talk

Rich Clarke
Conference, Digisport
Analysing the SkyBet Championship 2016/17 – who’ll win the digital title?
Aug 8

Aug 8 Analysing the SkyBet Championship 2016/17 – who’ll win the digital title?

Rich Clarke
Digisport, Social Media, Teams

The 2016/17 SkyBet Championship season started at the weekend. The big football leagues get all the attention so I thought the English second-tier needed a little love. Here’s my analysis of the excellent social media stats from Result Sports

5 Digital Sport trends for SEAT Vegas
Jul 27

Jul 27 5 Digital Sport trends for SEAT Vegas

Rich Clarke
Digisport, Conference

Virtual Reality, Twitter, Snapchat, eSports, broadcast disruption - it's all in my piece in the FC Business magazine at recent SEAT Las Vegas conference. 

How Italy and Instagram won Euro2016
Jul 25

Jul 25 How Italy and Instagram won Euro2016

Rich Clarke
Digisport, Teams

Portugal may have lifted the trophy but the Azzuri and a certain photo app took the honours in digital sport. Read on for more winners and losers (plus some curiosities) from France...

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