Alison Kervin is a pioneer in women's sports journalism. She was the first female editor of Rugby World and the first female sports editor of a UK national newspaper. Kervin's eight-year spell at the Mail on Sunday has just come to a close so he has started up a media agency for athletes. Oh, and she is a successful novelist too.

Journalist Michael Calvin has written some of the most important and influential British sports books of the last decade.

He has taken a deep-dive into areas such as scouting, leadership, youth development, and the business of football, winning a host of awards along the way. Michael has also co-written deeply personal biographies with the likes of Gareth Thomas, Sir Alastair Cook and Joey Barton.

In this podcast, Michael takes us through his process, from choosing the topics and forming the questions to self-publishing and marketing the book. We also talk about the modern media landscape, the gravitas that books still retain and the many important issues his work has highlighted.